Sustainability expert Juliet Kinsman is an editor, journalist, speaker and consultant, who shares stories to inspire impact. As founding editor of Mr & Mrs Smith, as a broadcaster and author of many guidebooks, such as The Green Edit: Travel — Easy Tips for the Eco-Friendly Traveller (Ebury) and The Bucket List: Eco Experiences (Rizzoli), Juliet has shifted the narrative in boutique travel and sustainable luxury. Her purpose-led non-profit consultancy, Bouteco, works to amplify the impact of boutique eco-hotels and sustainable luxury brands, ensuring their efforts are celebrated authentically and free of greenwashing through ‘edutaining’ impact reports and solutions-led content. In 2020, Juliet became the first Sustainability Editor for Condé Nast Traveller. She created a dedicated sustainable travel channel for The Standard, hosting two award-winning evergreen podcast series which impart inspiring, accessible impact-led travel advice as well as her own climate podcast series, Funny Old World. Juliet’s values-driven approach to articulating genuine sustainability efforts makes her a much-valued and trustworthy voice in our industry helping to close the gap between awareness and action. Follow her on LinkedIn and Instagram for sustainable travel insights.